Dreams inspire us to create innovative products that enchance mobility and benefit society.
To meet the particular needs of customers in different regions around the world, we base our sales networks, research & development centers and manufacturing facilities in each region.
Furthermore, as a socially responsible corporate citizen, Honda strive to address important environmental and safety issues.
Honda commenced its automobile business in the Asia & Oceania region in 1969.
Over the years we have kept pace with the growing demand for automobiles across the region while stiving to provide customers with high performance Honda cars that deliver good fuel economy, are equipped with advanced safety features and are a pleasure to drive.
Under Honda’s Manufacturing Flexibility strategy, which created a product supply and procurement network among our worldwide operations, we can quickly respond to local customer needs in every market. Currently, Honda has automobile production facilities in eight countries including India, Indonesia, Malaysia, Pakistan, Philippines, Taiwan,
Thailand and Vietnam
Research & Development
In 2005, Honda established Honda R&D Asia Pacific Co., Ltd. in Thailand,
as the Asia & Oceania regional automobile R&D center to cover a broad range of research and development activities including product planning, product design, market research and testing.
Technology for the Environment
With a commitment to protect the environment for future generations,
Honda continuously develops and introduces clean-technology for our cars.
Recently, we introduced a low-emission engine for the Honda Jazz, a 5-door
sub-compact hatchback, which meets the EURO4 emission level
Commitment to Safety
Honda is committed to making products that provide high levels of safety
for drivers, passengers and pedestrians. We constantly develop a wide range of safety technologies that help to avoid accidents, minimize injuries during accidents, and reduce the effects of collisions with other vehicles.
In addition to conventional barrier crash tests, Honda’s advanced indoor vehicle-to-vehicle crash safety testing center in Japan has played an important role in the development of many crash safety improvements.
We also actively promote safe driving at Honda’s safe driving centers in Singapore, Australia and the Philippines.
Honda Global
Established in 1948, Honda has grown into a highly regarded global brand. Our motorcycles, automobiles,
and power products are found in almost every country. In order to offer our customers the speed, flexibility,
and efficiency of a smaller company, but backed by the global reach and technological strength of a large corporation, Honda has established six regional operations :
- Japan
- North & Central America
- South America
- Europe, Middle East & Africa
- Asia & Oceania
- China
Key Responsibilities
Research & Development
As an advanced technology mobility company, research and development
activities are central to Honda’s global competitiveness and to our goal of exceeding our customers’ expectations by supplying them with over more
affordable, quality products. In addition to Honda’s R&D activities focusing on our three core product areas, namely, motorcycles, automobiles
and power products, Honda is also undertaking R&D work that will benefit people in the future such as the humanoid robot ASIMO, The HondaJet,
and the hydrogen powered fuel-cell car FCX.
Consistent Quality Worldwide
Honda’s global success is built upon the quality of our products combined with the passion and dedication of all Honda associates. Wherever you are, you can count on the quality and reliability of Honda automobiles, motorcycles and power products.
To ensure our products meet local requirements, Honda has manufacturing facilities throughout the world. Our flexible manufacturing systems reduce the time and resources needed to launch new models while improving the efficiency of our operations. By grouping production processes into cohesive units, Honda improves our working environment, increases product quality and accelerates production.
Creating New Value
Honda aims to constantly enrich our customers’ lives with unique mobility experiences that exceed expectations. In addition to regularly introducing breakthrough products, Honda puts considerable effort into refining our services to fully respond to costomer demands.
Honda’s goal is to ensure total customer satisfaction. We will accomplish this by responding to the changing needs and lifestyles of our customers; building strong customer relationships that ensure consistently friendly and attentive service; and developing sales and service systems that best fit
the needs of the community.
